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4 Brainstorming Steps to Electrify Content Creation Process

What if I told you exceptional creators spend 70% of their content creation process doing this for views? 

The best creators use highly crafted processes for this. Today, I will share 4 brainstorming steps to skyrocket the content creation process, so you can do it too.

So, what makes a great piece of content? The number of words, photos you use, SEO? Nope! It’s much simpler than you would’ve thought…

It all starts with the IDEA. Brainstorming is KEY. It allows you to parse out the best ideas that align with your target audience.

4 brainstorming steps to kick off your content creation process

Step 1 in content creation process

Ideas are key in content creation. Now, ask yourself how much time do you spend on it? How many hours a week? That’s why you need to schedule your brainstorming sessions, just like any other meeting.

Step 2 in content creation process

We tend to forget even the most important things - birthdays, meetings, or even smartphones. To make sure you don’t miss out on good ideas, keep track of them.

Create your idea bank using a simple Google document. Feel free to use my idea bank template and let me know how you get on!


Step 3 in content creation process

The more the merrier! Especially in brainstorming. Find your brainstorming buddies. For example, other creators, creative friends, or whoever can bounce off ideas and has an open mind. Create your brainstorming community.

Step 4 in content creation process

There's a great chance your content has a consistent style of packaging, hook, and structure. That’s called a format. Think about what formats you and your audience have liked, and what have performed well in your niche.

To make your job easier, brainstorm in formats. If you want to, feel free to use my brainstorming template. Let me know how you'll do! 

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Let's wrap it up. Here's my comprehensive brainstorming steps template to ramp up your content creation process. Check it out and tell me if it was helpful!

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Want to take your content creation even further?

If you found this content useful, you should check out this post that helps you create killer, optimised content.

What if I told you these minor changes in content creation can explode your brand?

If you want to grow your brand with some simple hacks anyone can do, let me know. Get a head start, because many tech companies are missing out on this!

Are you ready to shift gears? I’d be happy to help you out with content strategy and copywriting.

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