Content marketing 1-0-1: how to avoid the biggest mistake that kills your audience interest...
The harsh truth is that no one cares about your product or service more than you do. So, please stop talking about its features. Here's what you should ask.
- Am I talking to the right audience?
- Why should anyone prefer my brand?
- How to make my message matter?
We'll let you in on 6 steps how to make your message matter and 1 extra benefit you can enjoy if you do content marketing right.
This meaningful approach to content creation will change your marketing results forever.
Everything, everywhere, all at once? It's crucial to provide your audience with relevant content when and where they need it, from blog, e-mails, to social media. Here's your game plan.
- Who is my target audience?
- What is my audience's problem?
- How can I solve it?
- What new opportunities can I open up to my audience?
- What do I do differently from competitors?
- How should I distribute my content?
Content marketing and storytelling can help you solve your audience problems, set your tech brand apart from the competition, and create a community of believers. Turn doubters into believers, and haters into fans.
What if the magic of content marketing could increase conversions?
Feeling lucky! Content marketing can drive leads down your marketing funnel. Only if you do it right. That's why creating content across customer life cycle matters: awareness, comparison, decision, and nurturing.
Want to make your message matter? We can make content creation easier for you.
Don't just take our word for it! Crowdly has helped international tech brands grow audience with the right messaging.
We've helped tech brands improve brand visibility and inbound leads through web, e-mail, and social media content. Also, increased their employer brand visibility. How? With content audit and strategy, content calendars to produce regular feed across channels, and getting content to leading industry publications, e.g Fintech Futures, FinExtra, EU-Startups, etc.
Our content marketing service makes sure you're doing it right. Our work is driven by the best storytelling and content creation principles, and SEO guidelines to make sure it all adds up. You get the full experience - from defining the audience and creating a content strategy, to designing and posting the content. We handle everything.
- Mapping target audience.
- Content strategy and execution.
- Creating a content calendar.
- Creating and designing content.
- Analysing content performance.
