3 Content Creation Hacks to Put Success on Repeat
Wouldn’t you like to get your content more views without wasting 90% of your time?
Let’s delve into 3 content creation hacks to maximise your views and put success on repeat.
You’re Wasting 90% of Time If You Don’t Do This
Here’s the deal. Are you a Colbert or Corden? Let me explain. They're 2 of the most famous late night TV show hosts. But one made it, while the other didn’t... How?
Think of your channel as:
- a talk show (Stephen Colbert) or;
- a variety show (James Corden).
Do you rely on one format or experiment with many? How do you even know if your only format is working when you don’t have anything to compare it to?!
Moral of the story: be a variety show.
If you experiment, you might fail, but you’ll be 3 steps ahead and way smarter than those who opted for the comfort zone.
Put your success on repeat.
1. Experiment with formats.
Earlier, I talked about brainstorming in formats. This is it in its purest form.
Try out blog posts, social media posts, videos, polls, infographics, FAQ sheets, calculators, etc.2. Turn outliers into series.
Analyse which formats perform the best and make more of what your audience likes. As simple as that.
3. Access new audiences
Trying out new formats is the only way to grow. If you want more views, you need to make new types of content. If you keep using the same formats which get no interest from new audiences, you won’t attract them.
It’s easy to get locked in to your comfort formats, but the only ones seeing these are your followers. That’s not the way to grow. Turn it around and create new markets for your brand.
What if I told you these minor changes in how you create content can explode your brand?
If you want to grow your brand with some simple hacks anyone can do, let me know. Get a head start, because many tech companies are missing out on this!
Are you ready to shift gears? I’d be happy to help you out with content strategy and copywriting.